POISON SHOW – Hikarihashi by Raúl Cerezo

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POISON (BY AVØLVE)

EXPERIENTIAL FASHION

AVØLVE

EXPERIENTIAL DESIGN
DIGITAL FASHION DESIGN
CEATIVE DIRECTION

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Poison by AVØLVE explored the emergence of digital fashion as a new cultural medium. Blending virtual garments, immersive experiences and speculative worldbuilding, the project questioned how identity, ownership and self-expression evolve within increasingly digital lives.

Through a series of visual installations, events and experimental activations, Poison became a platform for exploring the relationship between fashion and technology. A defining moment was the creation of the world’s first fully digital catwalk show, developed alongside Antonio Talarico and The Future Front Row, helping establish a new blueprint for how fashion could be experienced, shared and imagined in virtual space.